Plant wall - to lead the trend of American Venture

AUTHOR： DATE：2016/4/9 13:28:25 VISITS：

  As consumers have no illusions that one day exposure to nature can feel comfortable while shopping while enjoying the scenery too! Is not it a surprise? But now it is not a dream. In the moment there have been some well-known shopping center in order to enhance their sales often ingenious, because the survey data shows that consumers in the plant landscape better shopping centers, willingness to buy will be higher than 12%. City high-rise built three-dimensional green era.

  In today's market so sensitive to environmental protection, the green elements as valuable as gold. In addition, studies show that, in a beautiful environment, consumers are more willing to buy things. Retailers reacted very agile, good shopping environment, not only to shape the corporate image, but also changed the way consumers experience their brand way. A method has been proven to play a significant impact on retail - kind of plants in the store wall, build green vertical ecosystems.

  Has a strong environmental awareness in recent Todd Reed jewelry brand stores in Venice, California, built a two-storey ecological wall. The first green wall installed only in the facade of the building, and later extended to the interior, instead of a glass wall. Mike M. Moore is the founder of the architectural firm Tres Birds studio, he completed his design concept for this house located in Boulder, Colorado City jewelry brand in California.

  "In order to make the building more affinity, we believe that green plants make interior walls extending from the outer wall to the essential." Moore said. Facades offset by traffic noise on a busy street, but also a symbol of the building, to attract passers-by stopped to watch the beauty of it, a sniff jasmine. Store walls also play a role in noise, while heat, add color and a sense of life. Reed design philosophy already often unprocessed natural elements, such as rough diamonds, which he considers the ecological side wall reflected his aesthetic, let him "personal inspiration" to be sustained burst.

  Retailers can also inspire consumers by adding an organic element. "We want people to like the atmosphere around." Los Angeles region, the rapid growth of Kreation Diner boss Marjan Sarshar said, "plants will be able to meet their expectations." Kreation of more than 10 stores have their signs plants wall, above planted succulents.

  Kreation initial inspiration comes from the fact the store is too small - only 220 square feet. "If we do not have any seat masterpiece of landscape space, so we replaced on the wall to make a fuss." Sarshar said. She was not born designer, but she thinks Succulents Eco Wall is the easiest to maintain. After that, all stores Kreation have done this very unique ecological side wall.

  From Hootan & Associates design firm Hootan Hamedani help Kreation completed the installation of these ecosystems walls. Now these walls have helped Kreation build a successful brand. "Everyone comes Kreation, think of this surface has a breath of life green wall." He said.

  B & BHG Hotel Group operates the well-known chef Mario Batali restaurant sits. The group has been advocating sustainable development, has launched no bottled water policies, composting recycling policies, energy efficient building design and other initiatives. As a complement these green programs, B & BHG has been in West Hollywood and Newport Beach Pizzeria Mozza Pizzeria installed ecological wall.

  "These walls allow restaurants to attract more attention, and highlight our pursuit of environmental protection." Elizabeth Meltz Health Director B & BHG Environment said. But they certainly also has another purpose.

"Now these plants have not become a wall restaurant ingredients." Meltz said, "but these plants just like any other garden plants, if one day they inspired the chef's inspiration, may become ingredients and serve."

  Wall Pizzeria Mozza Pizzeria of Good Earth Plant designer Jim Mumford designed and built by the San Diego's largest plant landscape design company. Mumford said that several years ago his business was never this one to build eco-wall now that business has accounted for 30%. Next, the company will also install eco-home store Pirch wall in its Dallas and Atlanta branch to branch.

  US Natural Resources Defense Council in a report released a year ago indicated that consumers in the plant landscape better shopping centers, consumption will be 12% higher. Therefore, organic design has more than environmental awareness on behalf of businesses, but rather on behalf of a business sense.

  Consumers are no longer just to buy the necessities of life, perhaps more in the future in order to enhance the ecological consciousness of itself, stems from the nature of a pursuit, a more positive state of life and love for life.